Just like people want to make statements through their clothes, businesses as well have to consider the importance of showing their personality in their working place. This is true even more for companies that can express their work and principles through their headquarters, a place that should transmit to customers the essence of the brand.
Dekoratio Branding & Design Studio from Budapest is the example that will inspire other brands to use design in their offices thus giving a positive kick to their business. The team at Dekoratio offered a new experience to employees, in a space full of imagination and creativity.
The layout of the space is a bit different than the one found in the classical offices. Through lines and different cuts of the space they created the letter “K”, the logo of DekoRatio. This is also the delimitation between the classy, white offices and the more industrial rooms. Their main purpose was to integrate both brand strategy and design but also the production of prints.
They used comics as a reminder of the importance of POP culture in advertising and bookshelves were used to create cool messages like “believe in better”, that turns into “believe in beer”, depending if the door is opened or closed.
All these little details are integrating the brand’s vision, which can be easily understood by clients who will discover a place full of personality and creativity.